How to Increase Hip Mobility

Role: Creative Direction

As our adidas trainer said “hips are your engine”. For this article, I led a multi-disciplinary team to create instructional content exploring a mix of dynamic and static stretches and strength-building moves, as a starting point for improving hip mobility. The motion and still content was published as an article on the adidas blog.

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Photographer: Evie Lane
Videographer: Keaton Rodgers
Agency: Studio A, adidas
Art Director: Katie Beasley
Editor: Sparkman
Copywriter: Tajah Ware