adidas Spring Styles

Role: Creative Direction, Art Direction, Design Direction

Throwing it back with new spring styles. For adidas's Spring campaign, we drew inspiration from Y2K spring break aesthetics, crafting colorful photos that evoke a sense of both current trends and nostalgia.

The vibrant world we captured was showcased across the adidas website and app.

Photographer: Jenna Saint Martin
Set Design: General Qu
Stylist: Amelia Johnson
HMU: Lena Walsh
Production: Half Court Studio
Agency: adidas, Studio A PDX
Art Direction/Design: Elisa Cox, Ryan Schroeder, Chris Barnes
Copy: Zoe Ward
Project Manager: Morgen Lennox
Producer: Hanna Hagen